Stellantis has appointed Tim Kuniskis as its Chief Commercial Officer for the United States, giving him control over U.S. sales, dealer operations, and the company’s American brands. This move comes as part of a leadership reshuffle affecting Dodge and Chrysler.
Kuniskis Takes Expanded Role in U.S. Market
Effective immediately, Kuniskis oversees all retail and fleet sales across Stellantis’ U.S. business, along with the dealer network. He already managed marketing, sales strategy, the performance-focused SRT division, and the American brands of Stellantis. He now reports to Pablo Di Si, who leads Stellantis’ North American operations since early November.
Di Si’s reorganization aims to bridge the gap between brand strategy teams and dealership execution. The change also follows the departure of Michael Orange, who had led U.S. sales and dealer performance since joining Stellantis from Hyundai in spring 2026.
New Leaders for Dodge and Chrysler
Chrysler will now have its own CEO, Matt McAlear, who steps away from Dodge duties to focus on expanding Chrysler’s lineup. Currently, Chrysler mainly relies on the Pacifica minivan for sales. The brand plans to introduce three new crossovers under the FaSTLANE 2030 plan, including one built on the STLA One electric platform. The two smaller crossovers are expected to start under $30,000.
Bob Broderdorf returns from leave to lead Dodge, replacing McAlear. Broderdorf’s history includes Jeep leadership and key roles in Dodge’s Charger and Challenger programs. Under McAlear’s guidance, Dodge launched the eighth-generation Charger, which was named North American Car of the Year for 2026.
Continuity and Future Plans
Kuniskis has been with Chrysler since 1992, with experience across Alfa Romeo and Maserati as well. Since rejoining Stellantis in late 2024, he has pushed the return of the HEMI V8 in Ram trucks and revitalized the SRT brand. His new duties put him in charge of the dealer network responsible for launching Stellantis’ upcoming models in North America.
The company’s industrial plan highlights 11 new models and 12 major updates planned for the region by 2030.
Source: clubalfa.it
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