BMW Group has announced its global car deliveries for the second quarter of 2026, reporting a small decline compared to last year. Despite challenges in some markets, the firm remains optimistic about key models and regional performance.
Sales Figures for Q2 and H1 2026
In the second quarter of 2026, BMW Group delivered approximately 590,962 vehicles worldwide. This marks a 4.9% decrease year-on-year. For the first half of 2026, total deliveries reached about 1.1567 million units, down 4.2% from the same period in 2025.
Brand Performance Breakdown
- BMW branded vehicles: 508,962 units delivered, down 7.7%
- MINI brand deliveries: 81,035 units, up 17.1%
- Rolls-Royce deliveries: 1,252 units, down 11.5%
Market Highlights
The Chinese market has been a notable weak spot this quarter. BMW and MINI combined sales there fell by 30.2% in Q2, totaling 117,817 vehicles. For the first half of 2026, China sales dropped 20.4% to about 261,773 cars.
Meanwhile, BMW has recorded solid sales in the US and Europe, helping offset some pressure from the Chinese market.
Outlook and Key Models
Jochen Goller, BMW AG board member, highlighted strong demand for the company’s new generation “Neue Klasse” models. The BMW iX3 electric SUV is approaching a milestone with over 100,000 orders expected. The second model in this line, the BMW i3, has also shown promising interest since its pre-sale launch.
Why It Matters
BMW Group’s latest figures reflect the complex global automotive market in 2026. While growth has slowed overall and China sales have dropped, new electric models and strong performances in Western markets provide signs of resilience. The next years will be critical for BMW as it expands its electric lineup and adapts to shifting demand worldwide.
Source: ithome.com